Introducing VIDawg: Streetwear for Legends With Tails

The Story of the Dawg-Dana

Every legend starts with a look. For us, it began one sunny afternoon when our co-founder’s dog, Dutch — the original “VIP Dawg” — strutted into the park wearing a...

The Story of the Dawg-Dana

Every legend starts with a look. For us, it began one sunny afternoon when our co-founder’s dog, Dutch — the original “VIP Dawg” — strutted into the park wearing a...

Introducing VIDawg: Streetwear for Legends With...

There’s a new name on the block — and it’s not just barking up the fashion tree. It’s VIDawg, the world’s first streetwear brand built for dogs who know their...

Introducing VIDawg: Streetwear for Legends With...

There’s a new name on the block — and it’s not just barking up the fashion tree. It’s VIDawg, the world’s first streetwear brand built for dogs who know their...